ONEin3 Spotlight: Pretty Instant Captures Boston in the Moment

Mar 27, 2014

Meet the man behind the technology that takes the “booth” out of photobooth.

Martin Anthony Nee (just call him Marty) hails from our very own South Boston Neighborhood. With aspirations to be a businessman from his first lemonade stand in Southie, Marty took advantage of Boston’s tech ecosystem to launch Pretty Instant in 2011.

Pretty Instant is an event photography company that captures people in the moment and then instantly brands and shares the images with the world.  At the age of 27, Marty is changing the way brands and organizations connect with their target audiences. 

Although Marty admits there’s something to be said for having all of your expenses (lemonade mix, ice cubes, table, etc.) covered by a third party (your parents), he maintains Boston is still the best place to launch a business even if it isn’t in your parents driveway.

“We have one of the deepest talent pools in the world and a thriving startup community.” said Marty. Based in Charlestown, Pretty Instant is currently rolling out a new strategy to help clients engage with consumers in a unique and lasting way.  Not only is Marty successful in his business life, he also plays an active role in the community through the ONEin3 Council.  Needless to say, both Marty and Pretty Instant are always on the move, find them online and look for them next time you are out on the town!